PR That Powers Change

s2s PR drove an impressive set of results from all of their good work! We experienced immediate momentum after a PR and social media campaign – with engaged investors leveraging our announcement to help source additional investment. We love having s2s on our team!

The s2s PR team delivered quintessential professionalism and the results to match, with big wins across traditional media, social media, website messaging, and securing awards for our leadership.

We were impressed at how quickly s2s understood just what we needed for our campaign, and how they handled a delicate subject matter with tact and grace... We had previously tried to have our work published by TechCrunch with little luck, and thanks to s2s, our story landed in TechCrunch and the weekly roundup, and was reprinted more than 150 times! Getting our story out to such a publication giant in our industry helped us to reach new heights in the promotion of our campaign to support the Ukrainian tech community.

s2s PR distilled our complex subject matter, creating and posting compelling content on our social channels including LinkedIn. This increased vital awareness of our cancer-fighting technology, and even led directly to engaging high value talent to join our team and help our biotech grow.

Lean In Seattle wouldn't have been able to achieve the full potential of our visit with Facebook COO, and LeanIn.Org founder, Sheryl Sandberg without Eric's help. Rather than solely focus on leveraging Sheryl's name for fast hits, Eric crafted three achievable strategies (from hyper-targeted to broad reach) that used Sheryl's visit as a gateway hook into the deeper stories of our work and vision. His plan elicited immediate trust with Sheryl's personal PR team, and led to several large and small features on our chapter, which my team was able to evolve into one of our most successful membership drives yet.

s2s Public Relations has been the ideal partner for our cloud computing SaaS startup in a period of unprecedented change in the industry. s2s helped us increase market awareness and brand power, launch a new website, and execute a profile building and media outreach strategy that delivered our highest exposure since our company’s inception. As a founder and CEO, I am careful to allocate my company’s resources where they will drive the greatest success in reaching business objectives. I’m grateful for the professional and committed team at s2s for their strategic counsel, tactical support and deep understanding of what it takes to grow a tech startup.

As a new agtech startup innovating in a competitive cannabis science space, it was essential that we owned our story and built awareness of Dewey Scientific as an industry leader. The team at s2s Public Relations immersed themselves with the founders and key members of our company to capture our company culture en route to elevating our company's profile through our first strategic earned media placements, secured thought-leadership pieces in critical publications, and allowed Dewey Scientific to not only own our story, but leverage that story and our new brand awareness to further our business objectives.

s2s PR helped energize our social media efforts by working collaboratively with us to produce a thoughtful, creative, life science startup ecosystem specific Social Media Playbook and follow-up support. We saw instant and dramatic impact from the initiative and are incredibly happy with the effort and support from the s2s team.